clean beauty bestsellers


With so many green beauty options, it’s hard to know where to start. So, I reached out to the lovely ladies ruling the green beauty world right now (Dara Kennedy founder of Ayla Beauty, Melissa Lindberg founder of Citrine Beauty Bar, Karine LaChappelle co-founder of The Natural Curator and Ana Congdon founder of LeVert Beauty) to get the low-down on what’s flying off the shelves right now. Read on for the green beauty bestsellers of spring 2017.


clean beauty best sellers ayla beauty

ayla beauty

1. Vintner’s Daughter Active Botanical Serum

“A lot of our customers like to pare down their skincare regimens in the spring and summer, that’s when one-stop-shop wonder products like Vintner’s Daughter really shine. It has a nearly immediate skin-brightening effect that you just get addicted to.” aylabeauty.com, 1oz – $185

2. May Lindstrom The Problem Solver

“This is one of those products that seems tailor made for spring. We started selling it recently, and it’s really taken off because it detoxifies and purifies deeply while also calming and soothing easily-inflamed skin. It might be my favorite mask yet, and it looks like our customers feel the same way.” aylabeauty.com, 8.45oz – $100

3. Kristen Holey + Marie Veronique Barrier Restore Serum & Soothing B3 Serum (as a duo)

“As you pointed out, these two work really well in conjunction with the Intensive Repair Serum, for everyday use, these are the go-tos. Soothing B3 delivers deep, feather-light hydration and calming while the Barrier Restore Serum handles microbiome- and moisture-balancing on top. It’s a great pair for spring-into-summer skincare.” aylabeauty.com, 1oz – $90-110

4. The Organic Pharmacy Self Tan

“This has got to be the best natural/non-toxic/green self tanner on the market, and it sells like wildfire in the springtime. It looks completely natural and people actually enjoy putting it on, unlike the scary orange gels of yesteryear.” aylabeauty.com, 3.3oz – $69

5. Luzern La Defense SPF 30

“This has long been one of our best sellers, and it’s becoming even more popular now that it’s been upgraded with lutein, which was specifically chosen for its ability to fight the effect of blue light (from computers, phones, etc.) on your skin.” aylabeauty.com, 1.7oz – $54

clean beauty citrine beauty bar best sellerscitrine beauty bar

1. Tata Harper Clarifying Spot Treatment

“I love this product because it really helps to decrease the inflammation and redness of a pesky blemish. Unlike other spot treatments this will work wonders without drying out the skin making concealing with your favorite makeup a breeze.” citrinenaturalskin.com, .33oz – $32

2. Jane Iredale Peaches and Cream Bronzer
“I am all about the multitasking product and this one surely doesn’t disappoint. The beautiful palette is the perfect hue of peach tones that work well on any complexion. The added shimmer is the perfect amount to give you that lit from with in glow.” citrinenaturalskin.com, $44

3. Kjaer Weis The Beautiful Oil

“Can we take a minute just to discuss how amazing this looks on your bathroom vanity, yet alone how delicious it is for the skin?! The synergistic blend of wild crafted oils helps to combat sun damage and gives your skin a fresh from the spa glow.” citrinenaturalskin.com, 65ml – $225

4. Patyka Radiant Cleansing Ritual

“Your cleansing routine just got a total makeover! This three-step cleansing process helps to decongest the skin, shrink pores and target the signs of aging. My absolute go to, this ritual helps to gently cleanse, exfoliate and lift. Oh an the smell, to die for!” citrinenaturalskin.com, $215

5. The Beauty Chef Collagen Inner Beauty Boost

“It’s all about the gut! A healthy gut leads to a beautiful, clear and calm complexion. This formula contains over 6 billion pre & probiotics along with fermented super foods to aid in the growth of the skin’s  production of collagen and promote a radiant and plump complexion from the inside out.” citrinenaturalskin.com, 500ml – $58

the natural curator

natural curator

1.Soleil Toujours Mineral Based Sunscreen Continuous Mist SPF 30 

“Soleil Toujours’ mineral sunscreen not only provide the ultimate protection from the UVA and UVB rays but is also infused with a mix of powerful antioxidant and anti-aging ingredients called the Ecosun Complex. Its breakthrough formulation glides seamlessly on the skin unlike tradition mineral sunscreens that leave a chalky residue and are hard to apply.” thenaturalcurator.com, 6oz – $36

2. Briogeo Rosarco Repair Shampoo

“A true miracle worker for dry and damaged hair, this shampoo is infused with its trademark Rosehip, Argan and Coconut Oils to not only repair your tresses but also protect them from future breakage.” thenaturalcurator.com, 8oz – $24

3. ILIA Beauty Tinted Lip Conditioner Crimson & Clover

“This versatile lipstick is a lip balm first and foremost. Infused with cocoa and shea butter as well as sesame, avocado, cranberry and passion fruit oils, your lips will be left silky smooth. Its sheer pigmentation means you can choose on the intensity of this vivid red!” thenaturalcurator.com, $26

4. ILIA Beauty Tinted Moisturizer Hanalei T3

“The fact this lightweight tinted moisturizer is infused with mineral sunscreen is no surprise it’s one of our spring best seller. Its silky smooth finish and ingredients such as Aloe Vera, Green Tea and Hyaluronic Acid are pure joy for your skin to make it look flawless.” thenaturalcurator.com, 1.9oz – $42

5. Magicstripes Hyaluronic Intensive Treatment Mask 

“Magicstripes is definitely the holy grail of sheet masks! The Hyaluronic Intensive Treatment Mask is made of hydrogel and infused with hyaluronic acid to deeply hydrate and plump up the skin but also bring a refreshing, cool feeling during those hotter months. This is a great mask to bring with you on the plane to look refreshed upon arrival!” thenaturalcurator.com, 3 units – $43

1. One Love Organics (New) Skin Dew Coconut Water Cream
The novel concept of using coconut water in this cream allows high levels of moisture to be retained within a lightweight water option, oppose to many other moisturizers crafted mostly of water. This is ideal for all skin types, yet especially wonderful for thirsty, sensitive or even aging skin and we’re seeing it fly out as people crave lightweight effective options.” levertbeauty.com, 2.1 – $58

2. ILIA Beauty Essentials Eye Palette in Prima

“The colors blend so beautifully together for an everyday eye and can be played with a bright lip during warmer months, while complimenting various skin tones and eye colors. They are flying out as soon as we get more in for that very reason. Bonus points for being 100% talc-free.” levertbeauty.com, .25oz – $44

3. Agent Nateur’s N4 Holi(Rose)
“It’s back! No longer a limited edition, LeVert Beauties are thrilled and its reflecting through quickly catching back up to a best-seller. The gentle rose scent has a cult-following and allows women everywhere to confidently use an effective clean, healthy deodorant.” levertbeauty.com, 1.7oz – $24

4. Suntegrity 3 in 1 Sunscreen, Moisturizer & Primer (SPF 15)
“Given the sunshine prep (bravo!), we are seeing an increase in clean sunscreen in general and in particular this team favorite. You can wear it alone or under makeup year round to help fight sun exposure, which often turns into brown spots and premature aging as well as more serious sun and outdoor ramifications.” levertbeauty.com, 1.7oz – $45

5. May Lindstrom The Clean Dirt
“In preparation for baring more skin this Spring, a.k.a. the season for exfoliation, The Clean Dirt has jumped back into the top five sellers as many begin to renew dull skin and help show their radiant selves.” levertbeauty.com, 200ml – $70


– BOND EN AVANT; main image by Wing Ta/ product images provided by brands



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